Retail Software and Technology Developments
Overview: This section contains manuscripts related to retail software in education and related models. It also presents evaluations of retail technologies in the in-store format.
Bastow-Shoop, Holly, and Doris Hertsgaar, “Integrating Microcomputers into University Education: A Fashion Merchandising Application”,ACRA, April 1985.This paper reflects the effectiveness of NDSUs attempt to foster computer literacy, focusing on the Fashion Merchandising component of the project, and evaluates the effectiveness of the software programs developed for use in a retail problems class.
Bastow-Shoop, Holly, and Doris Hertsgaar, “Integrating Microcomputers into University Education: A Fashion Merchandising Application”,ACRA, Spring 1985.A description of a university wide effort to integrate microcomputers into the curriculum. This paper reports on using Lotus 1-2-3 to teach retail merchandising and the six month plan.
Berman, Berry, “A Directory of Software for Marketing Educators”,December 1985.Contains a list of marketing related software available including short descriptions of the software, prices and sources.
Brickley, George, “Teaching Retail Merchandise Management: A Computer Model”,ACRA, Winter 1983.A detailed explanation of a computer model developed for an advanced merchandise management course. Discusses the purpose of the model, and how it directly related to other material covered in the course, and includes a detailed description of how the model was built. (Spread sheet can be used with super Calc; also with slight modification, with Visi Calc and Multi Plan).
Brickley, George, “Teaching Retail Merchandise Management: A Computer Model Update” ,ACRA, Winter 1984.This is an update of the earlier application of micro computers to teaching retail merchandising. It reflects improvements based on actual class use and the increased availability of "spread-sheet" programs. This paper provides a detailed explanation of how to use the micro computer spreadsheet in a retail merchandising course, along with the formulas needed for computing a six month plan with either "Visicalc" or "Multiplan."
Grashof, John F, “The Use of Microcomputers in Teaching Retailing”,ACRA, Spring 1985.A collection of innovative applications of micro computers to retail course materials. The paper gives a brief background of the potential for computers in retailing and provides three applications that were used in teaching the retailing courses.
Carlson, Phillip, G, “Fashion Retailing: Economic Initial Orders”,November 1986.A computer program in BASIC and an explanation which allows retailers to choose the optimal order size and service alternatives for their department. The method relates the frequency function of demand, the unit profit on a full retail unit sale and the unit loss on a marked down unit sale.
Fiorito, Susan, Charles Kacmar and Larry Weinstein, “Development of Computer Software for the Inventory Merchandising Process”,ACRA Spring , Toronto(May 2000).Computer graphics and visualization systems are being used to enhance business decisions through the display of visual abstractions that represent real world, hypothetical, and imaginary elements. This paper discusses the development of computer software to assist student in the decision making process involved with retail inventory merchandising... We discuss (influences), findings and make recommendations concerning the visualization software operations, student team management and interaction, and the need for private training sessions for selected team members.
Fiorito, Susan S. and Erin Ketterer, “Retailing in the New Millennium: Adoption of Kiosks as Self-Service Technologies”, ACRA, Spring 2004, Orlando. This manuscript presents a literature review of current research on kiosks and their present day uses and abilities within the retail industry. We also propose a modified version of an existing model developed by Julien & Raymond (1994), Factors of New Technology Adoption in the Retail Sector. We have proposed a new factor and new components to be tested with large retail firms. The manuscript concludes with questions that were developed that will focus the future directions of research in this area.
Foster, Irene M, “Selecting a Computer Program as an Aid for Teaching Assortment Planning”,ACRA/NRF January 2000 , New York City.The purpose of this paper is to inventory concepts taught in college retail adn merchandising course, identify software programs used to teach these concepts, describe criteria used in the selection of a program dn compare software packages to those criteria.
Gifford, Jack, “Introducing Micro-Computers into the Retail Learning Environment”,ACRA, Winter 1983.A paper that deals with problems associated with the teaching of retailing as an academic subject - specifically with the task of reorienting the student away from his long - established attitudes as a customer and toward the retailer's point of view. To this end, the author provides two field projects that have proved effective in accomplishing the above objective.
Kim, Jiyeon and Sandra Forsythe, “Sensory Enabling Technology Acceptance Model: Functional and Hedonic Roles”, ACRA, Winter 2005, New York This paper explores the functional and hedonic roles of sensory enabling technologies in online shopping. We investigate the sensory enabling technology adoption process based on diffusion of innovation theory and technology acceptance model and explain the role of sensory enabling technologies in enhancing online apparel shopping by reducing product risk and increasing entertainment value. Furthermore, the relationship between attitude and adoption of sensory enabling technology is investigated. A conceptual model is developed to propose testable hypotheses as well as to provide guidance for future research in this area. Using the proposed model as a guide, relationships between consumers’ need for sensory input and (1) adoption of sensory enabling technologies for online apparel purchases, and (2) subsequent purchase behavior can be investigated.
Ko, Eunju, “Impact of Quick Response technology on consumer satisfaction
in the retailing industry,” ACRA, Winter 2004, New York.. The study reported in this paper tests the effect of quick response technology (QRT) on consumer satisfaction/dissatisfaction with apparel retail stores. Consumers are likely to be more satisfied with apparel stores with QRT than stores without QRT. Furthermore, consumers who are likely to be most affected by the presence versus absence of QRT in apparel stores may have a fashion orientation, an economic orientation, or a time orientation. The results of the study supported the expectation that QRT does indeed make a difference in consumer satisfaction/dissatisfaction. Furthermore fashion orientation and economic orientation were found to be significant moderators, but not time orientation. These findings show that apparel retailers should ensure that their stores are equipped with QRT, especially if most of their shoppers have a fashion or economic orientation.
Yudelson, Julian, “Bottomline, A Retail Gross Margin Calculator” ,An interactive BASIC program to compute gross margin and maintained markup. User supplied dollar values, as requested by the program. No programming knowledge required. Supplied on disk for Apple II or as BASIC listing for other micro. Graphic aspects are not transportable to non Apple Systems.